// This JS function is called by the Video Cloud Player when // it encounters Companion Ads in a VAST 2.0 response function bcsyncroadblock(adXML){ var companionAds = getXMLDoc(adXML); //Get the Companion snippet var expandedBannerAd = companionAds.getElementsByTagName('Companion')[0]; var collapsedBannerAd = companionAds.getElementsByTagName('Companion')[1]; // Get the banner creative URL var expandedBannerAdSnippet = expandedBannerAd.getElementsByTagName('StaticResource')[0].firstChild.nodeValue; var collapsedBannerAdSnippet = collapsedBannerAd.getElementsByTagName('StaticResource')[0].firstChild.nodeValue; // Get clickthrough information for the banners from the StaticResource node var expandedBannerClickURL = expandedBannerAd.getElementsByTagName('CompanionClickThrough')[0].firstChild.nodeValue; var collapsedBannerClickURL = collapsedBannerAd.getElementsByTagName('CompanionClickThrough')[0].firstChild.nodeValue; // Display banners. var companionAdDiv = document.getElementById("companionBanner"); // Add the expanded banner to the page companionAdDiv.innerHTML = " "; var collapsedAdDiv = document.getElementById("collapsedBanner"); // Add the collapsed banner to the page collapsedAdDiv.innerHTML = " "; } // Loads adXML as XML. function getXMLDoc(pXML){ var adXML; if (window.ActiveXObject) { //parses the XML for IE browsers adXML = new ActiveXObject("Microsoft.XMLDOM"); adXML.async = false; adXML.loadXML(pXML); } else //parses the XML for Mozilla browsers if (window.XMLHttpRequest) { adXML = (new DOMParser()).parseFromString(pXML, "text/xml"); } return adXML; }

Spirit spots

November 18th, 2008 | Uncategorized | Posted by Mike Hoffman

Similar to how many say the best part of the Super Bowl is the commercials; the “Go Army Beat Navy!” or “Go Navy Beat Army!” spirit spots produced by soldiers and sailors come awfully close to trumping the actual game.

Over the next three weeks, I’ll post some of my favorites. I would love to put this year’s videos during the run up to the game. I promise any that are sent to mhoffman@atpco.com will be posted just as long as they don’t get me fired.  So, without further ado …

Permalink | November 18th, 2008

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